These positive trends indicate consistent consumer confidence when it comes to booking travel for future stay dates, laying the foundation for a strong Q4 where on-the-books data is already outpacing 2019 bookings.
Mirroring the recovery of occupancy rates is the stabilization of booking lead times, 2022 now virtually matches the booking behaviors seen in 2019 with 53% of bookings made in the 0-7 day window vs. 50% of bookings made in this timeframe in 2019. As the booking lead time improves, this implies increasing traveler confidence as people make longer-term commitments. ADR also continues to trend positively for the fall season, exceeding 2019 for the remainder of the year and, as usual, peaking around the Thanksgiving holiday in the U.S. and Christmas.